LOVE AT FIRST DRIVE! WITH BROSE AT EUROBIKE 2023

 

BROSE stands for top quality and cutting-edge technology and is one of the world’s leading e-bike drive brands. With over 65,000 visitors, EUROBIKE 2023 in Frankfurt was one of the year’s most important events for Brose, and we were thrilled to be a part of it.

Through meticulous planning, our team of 10 brand ambassadors was able to provide exceptional support to Brose staff at the booth. During the first three days, we focused on B2B activities in the showroom. On the festival days, we were particularly active at the large Brose test track in the outdoor demo area, handling setup, organization, branding, and customer consulting.

With round about 30 e-bikes equipped with the latest Brose motors, we provided detailed advice on the newest technologies to over 1,000 potential end customers, and 350 of them took the opportunity to test the products on-site.