Facts

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    Cient: MERRELL

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    Location: Deutschland

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    Date: 2024

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    Service: Event

 

Every year, around 50,000 visitors gather at seven locations across Germany for the FREILUFT TESTIVAL series by Globetrotter to test high-quality outdoor gear in real-world conditions.

In a relaxed outdoor atmosphere, material experts and professionals were on hand to share their knowledge. Engaging talks and workshops offered deep insights into travel, adventure, and the proper use of the products.

Of course, MERRELL was part of this event series. With qualified brand ambassadors on-site, we provided attendees the opportunity to test the latest barefoot shoe models after in-depth consultations—either on the specially designed MERRELL feel parcours or throughout the entire event grounds!